Mobile applications are the software specially designed for devices operating in different platform and were first appear in 2008. Mobile application development involves series of process and procedure involving the use of programming language for different devices. There are various forms of mobile application to generate revenue.
The application can be paid or free to downloaded and strongly depends on upon business model. Usually, the free application generates revenue by placing the advertisement in the application. The large social media uses the mobile application to drive the traffic to the site where the goods and services are offers for sale.
Due to easy access and reliability nature majority of the company and the firms around have to develop the mobile application. Application types vary from game to mobile web browsing to Calculator, education, etc. Due to the surge in the use of the smartphone, the significance of mobile app has increased drastically.
The majority of the search engines like the Google and Bing receive the traffic from the mobile due to this reason to justify the surge in the use of the mobile app.
The mobile application runs on the battery power of the mobile device so it is necessary to make the device useless processor and consume less power. The privacy needs to consider greatly while developing the mobile app. Unnecessary asking for the access to the location and camera can demise the app reputation. The further simpler application is the one that receives the most traffic.
There are the major two platforms for mobile app development. They are the Google pay and App Store. The different platform has the different requirement to upload the app. The android, which is supported by the Google, is most widely used the platform. Apple store is the second most popular platform. There is the rise in the uploading of the platform.
Some research even claimed that two third of application are barely open this put the app manufacturing business in the real risk business. Only the person which adequate vision needs to step in this risk business.
Java is the programming language widely used by the Android app developers. Usually, the oracle provides the Android Native Development Kit, which is free to download.
Apple uses the Swift programming language developed by Apple Inc.
Building the mobile application without analyzing the potential market can be catastrophic. There are the strong needs to drive the traffic to the app by any means. In the highly competitive niche, the users get an incentive for downloading the app.
Paid advertising, when applied randomly, can be catastrophic if not used wisely. Pay per click advertisement, especially in Google and Facebook, can boost the traffic to the site. The most important part to consider is to analyze the geographic and purchasing power of the individual in which the application is targeted.